Did you ever fly with Pan Am? I did – it was the early 90’s and it was one of the very last flights. Hawaii to Los Angeles on my first trip to the US and it could not have been on any other airline. That iconic logo and what it represented: with Pan Am you can travel the world in style, because that world belonged to Pan Am. The other day I came across these evocative posters from one of their advertising campaigns in the 1970’s when they changed their branding from “Pan American Airlines” to “Pan Am”. The brand design firm that created these campaign posters is Chermayeff and Geismar. In case you don’t know, this firm is behind some of the worlds most iconic brands: Mobil, Armani Exchange, National Geographic, Barney’s New York. A set of these Pan Am posters is part of the permanent collection at MOMA in NYC. A campaign like this is just as evocative now as it was 40 years ago. What do you think? Here are more images:
Pan Am Campaign Posters from the 1970’s by Chermayeff and Geismar, NYC.